Welcome to True Talks
At IsaDora, we believe that beauty is more than appearance – it's about expression, identity, and staying true to yourself. True Talks is our conversation series where we explore the stories, choices, and values that shape our brand. Through honest dialogue, we invite diverse perspectives to help redefine what beauty means today.
Makeup Masterclass – Margareta Grääs & Nataša “Glow by Nats” Gavrić
In the latest episode of True Talks, two of Sweden’s most renowned beauty voices share their signature techniques, clever hacks and step-by-step guidance. This masterclass is created to inspire your creativity, sharpen your skills, and help you express your beauty in your own way.
Watch the full masterclass
True Talks: Color Theory with a Beauty Twist – with Stinza
Have you ever wondered why some colors make you look fresh and radiant, while others just don’t feel like you? In this episode, Stina breaks down the basics of color theory in a beauty context and shares easy, practical tips to help you discover the shades that truly enhance your natural glow.
Find the colors that flatter you most - watch the episode now
True Talks with Felicia Ibsen, CMO of IsaDora
In this episode, you’ll discover IsaDora’s brand journey and what True Beauty means: from going fully retouch- and filter-free to inviting the community into product development and marketing. Felicia takes you behind the scenes to show how “Whatever Defines You” was created and how the brand is driving a more inclusive, norm-breaking beauty industry.
Join the conversation - watch the episode
True Talks with brand ambassador Joanna Swica
What does beauty look like when you stop following the rules?
In this unfiltered conversation, IsaDora’s CMO Felicia Ibsen sits down with entrepreneur and athlete Joanna Swica to talk about breaking norms, owning your story – and redefining what beauty truly means.
Watch now – and get inspired to own your story.
True Talks: The Story Behind “Whatever Defines You”
In this first episode of True Talks, IsaDora’s Chief Marketing Officer Felicia Ibsen and Head of Global Brand Creation Ines Dedic share the story behind one of our boldest moves – giving the spotlight to people from our own community.
Watch now to discover why “Whatever Defines You” is more than a campaign. It’s a commitment to authenticity – and it starts with you.
